Comments on: Applying Agile Product Ownership within TeamsEnterprise Product Manager=Agile Product Owner…I don’t think so…

By: A. Patterson

A. Patterson — Thu, 25 Sep 2008 18:56:13 +0000

I work in a Product Management organization that separates the role of Product Manager and Release Manager. The Product Manager owns the strategy, roadmap, etc. and the Release Manager owns the delivery of the release and making sure everyone in the company is ready to support the new offering. Our current release process is based on waterfall development and gives cross functional teams time to prepare. Where can I find information on how release processes may be impacted by AGILE development if one key driver is releasing more frequently? Thanks!

By: Heresy Against the Church of Agile Software Development | The Cranky Product Manager

Wed, 24 Sep 2008 00:06:05 +0000

[...] The Cranky Product Manager knows that many Product Management bloggers believe that this problem is solved if you separate the market / customer-facing Product Manager [...]

By: Agile/Scrum and Product Management (part 3) « On Product Management

Agile/Scrum and Product Management (part 3) « On Product Management — Tue, 23 Sep 2008 02:17:27 +0000

[...] finally, Jennifer Fawcett of Agile Product Owner says it most succinctly: There are reasons and roles within a successful team that allow this to [...]

By: quoneeadent

quoneeadent — Wed, 13 Aug 2008 20:40:14 +0000

I’m new here, just wanted to say hello and introduce myself.

By: Brad

Brad — Wed, 13 Aug 2008 17:57:06 +0000

I personally have found that the Pragmatic Marketing framework can be used to effectively address the manner in which we bring together agile product ownership with more traditional product management responsibilities. At the conceptual level, the Technical Product Manager role can easily lend itself to the role of the product owner, with the Director and Product Marketing Manager roles focusing on the other aspects of the traditional product manager role. I’d invite all interested parties to take a look and consider…

By: Responsibilities of Agile Product Owner vs Enterprise Product Manager « Scaling Software Agility

Thu, 10 Jul 2008 23:37:31 +0000

[...] Dean Leffingwell Building on my own experiences as well as Jennifer Fawcett’s whitepaper (agileproductowner.com) and the webinar from Catherine Connor and Rally, there are indeed some some substantial changes in [...]

By: Jennifer

Jennifer — Thu, 03 Jan 2008 00:23:31 +0000

Kief and Edward, great thread! We could use a new metaphor, so feel free to suggest. The Chicken and the Pig have been much overused in the scrum environment (no pun intended)

I fixed that typo. Thanks Danni!

By: pligg.scrum-on.com

pligg.scrum-on.com — Thu, 20 Dec 2007 05:50:21 +0000

Applying Agile Product Ownership within TeamsEnterprise Product Manager=Agile Product Owner…I don’t…

Jennifer W. Fawcett, Agile Product Owner Coach at agileproductowner.com provides some insights into Agile Product Owner role….

By: Danni

Danni — Wed, 19 Dec 2007 08:41:45 +0000

I think you missed out a word here:”Product Owners are Involved the Product Managers and the Development Team’s success through the Release, and at the Release level, they are the chickens.”

By: Joseph Beckenbach

Joseph Beckenbach — Wed, 19 Dec 2007 01:07:52 +0000

This seems sensible to me, having worked in a number of teams of many sizes, on projects of many sizes.

The “product manager” here is responsible for all aspects of the whole product (or product line). The “product owner” here is responsible for making a portion of the product happen.

I mentally rephrased the two role names as “release owner” and “iteration owner”, and I think I like that better. In smaller companies and product groups, one person can (or must) wear both.

This also seems to me yet another instance of the “strategic / tactical” split that appears in so many organizations. They are both vital, both complementary, but so distinct that it often works for the better to split the focus across at least two different people (even teams or groups).